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The unstated spectator guidelines and costume codes of the tennis match

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July 2, 2025
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The unstated spectator guidelines and costume codes of the tennis match
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Getty Images Smartly-dressed Catherine, Princess of Wales, Meghan, Duchess of Sussex and Pippa Middleton laughing together while attending Wimbledon tennis tournament, 2019 (Credit: Getty Images)Getty Pictures

The Championships have begun, and the quintessentially British tennis match has some very specific codes for attendees to comply with. How are spectators anticipated to behave, and what ought to they – or ought to they positively not – put on?

Afternoon tea, a stiff higher lip and Wimbledon – all so deeply “British” that they’ve turn into a part of the nation’s worldwide model; the issues that appear to make Britain, Britain, and tempt vacationers from far and huge to watch them for themselves. 

The optics of the annual tennis match in south London – the strawberries and cream, the Pimm’s, the ball ladies and boys – are all intrinsic to this frightfully British establishment. It’s a marker of “The Season”, alongside the likes of the Chelsea Flower Present, Henley and Ascot, as nicely, in fact, as being a spot the place balls are expertly hit by rackets. Equally intrinsic to the Britishness of the match are its much less tangible cornerstones. Its guidelines and the etiquette are paramount, each when it comes to behaviour and costume – in different phrases, what to put on, and what falls somewhat lengthy of the baseline. 

Getty Images Strawberries and cream are a popular spectator tradition at the Wimbledon Championships (Credit: Getty Images)Getty Pictures

Strawberries and cream are a well-liked spectator custom on the Wimbledon Championships (Credit score: Getty Pictures)

So what does the etiquette of Wimbledon entail? For starters, in response to the self-styled queen of etiquette, Laura Windsor – who suggested on the TV sequence Bridgerton –  do not name it Wimbledon. “Actually, when one refers to Wimbledon, one ought to say the Championships, as they’re the oldest and most prestigious garden tennis championships on this planet.” One other appropriate moniker is solely “the tennis”.

Attendees ought to, she tells the BBC, be behaving “with modesty… That is our Britishness, is not it? We’re prim and correct”. What does this seem like? For a begin, avoiding lots of the sorts of behaviours which might be the norm at different sporting occasions, and as an alternative behaving in methods arguably extra in step with theatre-going, retaining issues largely hushed, and never cracking out a selfie-stick – they had been banned from the match in 2015. Though for British etiquette coach and writer of Simply Good Manners, William Hanson, “anybody who continues to be utilizing a selfie-stick in 2025 must be monitored carefully, anyway”.

Greatest behaviour

Based on Hanson, “whereas individuals love the social aspect of Wimbledon, it’s price remembering that it’s a seated, sporting occasion that comes with its personal set of court-side guidelines.” He goes on: “Be punctual, and get in your seat in good time… respect the truth that you’ll be able to solely come and go throughout a changeover.” In fact, telephones must be on silent. However he additionally extends his steerage to how finest to rally across the gamers, and officers, on court docket: “Be sporting together with your help, and by no means cheer errors or errors. Respect the silence throughout play, and save clapping and cheering for between factors. Keep away from disturbing the gamers by calling out, and bear in mind the umpire’s choice is remaining – by no means heckle or query line calls.”

Getty Images The Panama hat has been a style favourite for Wimbledon attendees since the beginning of the 20th Century (Credit: Getty Images)Getty Pictures

The Panama hat has been a method favorite for Wimbledon attendees because the starting of the twentieth Century (Credit score: Getty Pictures)

Past that, “hold your your self to your self,” he says. “Concentrate on these sitting round you, and hold inside the house of your seat – even whether it is restricted, strive to not spill over into another person’s private house by chance.” And, in case you had been occupied with sneaking in a tuna soften, “keep away from disturbing the peace by rustling wrappers or consuming messy or smelly meals”.

Be snug and acceptable for the climate, however keep away from something that’s overly informal or higher worn on the seaside – William Hanson

Most clearly, although, the foundations are embodied in what to put on – “one of the best ways to point out good behaviour is by dressing appropriately,” says Windsor. Whereas Wimbledon has no strict costume code, good costume is inspired, particularly on the present courts. Plus sure gadgets, akin to ripped denims, soiled trainers and something with a political assertion, are banned. “Be snug and acceptable for the climate,” says Hanson, “however keep away from something that’s overly informal or higher worn on the seaside”.

Unofficial costume code

Unofficially, nonetheless, Wimbledon has developed its personal set of fashion guidelines. Take for proof of those unstated however still-tangible “guidelines” the criticism that Meghan, Duchess of Sussex confronted from some corners for carrying denims, alongside a hat and blazer, to look at her pal Serena Williams play in 2019.

For Daniel-Yaw Miller, sports activities and trend journalist and founding father of the SportsVerse e-newsletter, “when you consider Wimbledon dressing, everybody has the identical form of factor in thoughts – both white or beige. You put on a blazer, you’ll be able to put on a hat.” Friends usually favour floral frocks, polka dots and tailoring. By osmosis, a costume code appears to have been landed upon. For Windsor, dressing appropriately means “one thing that’s demure and complicated,” akin to crisp linen and tailor-made items.

Whereas Hanson factors out that “wide-brimmed hats are finest averted as they will get in the best way of these sitting behind you,” Panama hats have turn into one thing of an official Wimbledon uniform, widespread within the viewers from the beginning of the twentieth Century.

Getty Images Pale-hued, loosely structured tailoring, as worn by Sienna Miller, is a Wimbledon sartorial classic (Credit: Getty Images)Getty Pictures

Pale-hued, loosely structured tailoring, as worn by Sienna Miller, is a Wimbledon sartorial traditional (Credit score: Getty Pictures)

Through the years, quite a few high-profile celebrities have supplied up glowing examples of how you can ace it sartorially within the stands of Centre Court docket. Zendaya, patron saint of “tenniscore“, schooled Wimbledon-goers final 12 months when she wore Ralph Lauren menswear-inspired appears to be like – crisp white and old style tweed swimsuit jackets, blue-and-white-striped shirts and ties. 

Different smashes embrace Meghan in neat pleats and white shirts, Keira Knightley in a dropped-waist Chanel costume, Tom Cruise, year-on-year, in natty swimsuit after natty swimsuit, Alexa Chung in Aran-knit cardigans and crisp cotton poplin skirts, and Pierce Brosnan in navy linen fits with neat pocket squares. Arguably, nonetheless, queen of SW19 dressing is Sienna Miller, because of her broderie anglaise clothes and easy-breezy linen fits, vivid white Galvan jumpsuits and polka dots. Others have aced it regardless of not sticking to the script – see Grace Jones in a flight swimsuit for an ideal instance, or Idris Elba in a hanging Tremendous Eagles shirt.

You go to Wimbledon tennis for an interesting time out, for an perception into what the previous of British society regarded like – Daniel Yaw Miller

Catherine, Princess of Wales, who’s the royal patron of the All England Garden Tennis Membership, usually wears inexperienced or purple, the official colors of the match since 1909. In recent times she’s attended in a plethora of shades of inexperienced, akin to a forest inexperienced Dolce & Gabbana crepe midi-dress in 2019, and in 2021 an emerald inexperienced Emilia Wickstead quantity – the color of the grass at first of the match, if not the top. Final 12 months, Kate wore a purple Safiyaa costume to current the trophies for the boys’s singles.

Sense of custom

The presence of royalty yearly underlines the occasion’s sense of custom, and tennis has lengthy been related to wealth, standing and glamour. “Tennis was this social sport, relatively elite and glamorous,” says Elizabeth Wilson, writer of Love Recreation: A Historical past of Tennis, from Victorian Pastime to International Phenomenon –  its authentic setting was the nation home. “It’s, no doubt, a historically upper-class sport, and that essence nonetheless permeates by means of a whole lot of tennis,” says Miller. He likens it to cricket, or Ascot, “the place you need to be so respectful, as an outsider coming in, of the foundations”.

Getty Images The Princess of Wales often wears green or purple – the Championships' official colours – when attending the tennis (Credit: Getty Images)Getty Pictures

The Princess of Wales usually wears inexperienced or purple – the Championships’ official colors – when attending the tennis (Credit score: Getty Pictures)

Even amongst tennis tournaments, Wimbledon is extra-proper. “You take a look at different grand slams, [it] is the polar reverse,” Miller says, mentioning some examples: walk-out music, gamers dancing as they arrive out, Kiss Cam, scorching canine on the market and T-shirt weapons. 

It’s, says Miller, “one of many final bastions of old-school British tradition within the mainstream”. Its archaic high quality is, for some, a part of its allure and attraction. “I see Wimbledon as basically like a museum. You go there for an interesting time out, for an perception into what the previous of British society regarded like,” he says.

All this additionally has its downsides. “From a fan perspective, you are actually made to really feel such as you’re moving into an area that isn’t yours,” says Miller. You want, to a sure extent, “to behave such as you’ve been there earlier than”.

Shifting codes

Through the years, nonetheless, Wimbledon’s codes have been shifting. In a lot of methods Wilson thinks “it is extra participatory 1751430444”. Prior to now, “individuals have described how the environment was extra like a cathedral, there was a relatively holy environment – whereas that is very removed from how it’s at present.”

Hanson agrees. “If we consider the Henman Hill/Murray Mound (and the remainder), ranges of patriotism and emotion, it’s not like public shows we might have seen previously.”

Crowds do now whoop and shout, at the least between factors, and even partake within the occasional Mexican wave, which, in response to Wilson, “no one would have considered doing within the Nineteen Fifties”. When Miller went final 12 months, he “might positively really feel that it was a bit extra of a contemporary tennis expertise”. He can really feel it, he says, “loosening up, simply the tiniest bit”.

Getty Images Guests who regularly ace the event style-wise, left to right, David Beckham, Alexa Chung and Idris Elba (Credit: Getty Images)Getty Pictures

Friends who frequently ace the occasion style-wise, left to proper, David Beckham, Alexa Chung and Idris Elba (Credit score: Getty Pictures)

Gown-wise, additionally, attitudes are softening. Miller sees Idris Elba and David Beckham as shining examples of dressers who know how you can be Wimbledon-appropriate with out wanting caught previously. “The look is extra ‘fancy barbecue’ than ‘tremendous formal occasion'”.

For Hanson, factors of etiquette prevail. “Etiquette is all about how our actions and behaviours have an effect on or influence different individuals. We should be thoughtful and cautious in how we behave to make sure that everybody has an awesome day watching tennis. Wimbledon thrives on its age-old rituals, and stays one of many key conventional British summer time sporting occasions – hopefully, for this particular fortnight, we will all bear in mind our manners, on court docket and off.”

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