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How Area4Labs Is Using AI to Map the Grassroots Music Scene

Admin by Admin
June 29, 2025
in Music Technology
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How Area4Labs Is Using AI to Map the Grassroots Music Scene
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Photo depicting Area4Labs platform Hearby, generated by AI.

Photograph generated by AI.

AI is stuffed with theoretical hype — however Area4Labs is making use of AI to assemble actual options for mapping stay exhibits.

The next comes from Area4Labs, the corporate behind Hearby and a fast-emerging participant in live performance discovery. 

Area4Labs has been diving headfirst into AI and sifting by numerous theoretically thrilling prospects. However we’re additionally crafting concrete options attracting severe partnerships and altering the sport for present listings and live performance discovery. On this article, I’ll offer you a breakdown of what we’re constructing proper now by way of our discovery platform and app, Hearby.

About three years in the past, we began making use of AI to our favourite challenges—figuring out bands taking part in at occasions and making a general-purpose occasion web site scraper. On reflection, these issues had been engaging, however they had been too bold for the tech accessible at the moment, plus we had a variety of studying to do first.

Now that we now have some mileage, we’re engaged on expanded variations of those identical capabilities: easy methods to discover occasions (acquisition) and easy methods to know what they are surely (classification). Discovering occasions incorporates an LLM, and classification makes use of a statistical mannequin. We’re additionally revisiting our neural net-based band identification venture.

Everywhere in the world, organizations are sorting hype from actuality and devising methods to keep away from or fill shortfalls to get actual work achieved now.

GPT-4 is deeply spectacular, however getting it to do one thing fact-oriented and helpful is a problem. For instance, asking it for “finest venues in Boston” will get you a partial and out-of-date listing. It’s an exquisite listing, but it surely additionally contains closed venues and doesn’t let you know what’s on tonight. So as to add a human contact, it’ll throw over to the precise human-curated ‘Better of Lists,’ which is okay as a compilation of data however nothing you couldn’t have discovered by Googling.

{Hardware} to coach these fashions on is prohibitively costly, leaving this within the fingers of mega-corporations like Google, Fb, OpenAI, and Amazon, to not point out the problem of buying clear, ethically procured knowledge.

Nevertheless, these closed doorways are actually opening because of the (comparatively) latest development of incremental coaching. Consequently, general-purpose fashions may be created by a big group, then acquired by smaller teams and fine-tuned to satisfy particular pursuits or wants.

I’ll be sharing some observations as we grapple with these issues, beginning with:

  • It’s not as nice as you suppose
  • You want clear knowledge to be taught on (and many it)
  • The chasm of supervised vs. unsupervised
  • The weird job you’ve by no means heard of: ‘Immediate Engineer’

First commentary: It’s not as nice as you suppose

AI can each carry out spectacular duties and fail at easy issues a 5-year-old (or a canine) may handle. Frustratingly, typically ChatGPT offers a coherent, helpful reply, however typically it simply offers again junk or just refuses to reply.

It appears easy to hook in a database of information, however this crosses two paradigms: computer-based data and human-like language. So, the problem, as it’s with people, is to explain a database or process in human language. This process is strictly as clumsy because it sounds, as everyone knows from making an attempt to clarify one thing complicated to a different particular person. 

Second commentary: You want clear knowledge to be taught on (and many it).

Fashions must be taught on already cleaned and categorized knowledge, which is tough to seek out and belief. This knowledge must be ethically obtained. Within the quantity that’s wanted—tens of millions of information factors—that is prohibitive. LLMs present a pre-trained mannequin that may be tailored and/or expanded, which lightens this load however doesn’t take away it.

Thirdly: supervised vs. unsupervised

Supervised studying vs. unsupervised merely means whether or not the mannequin is skilled on categorized knowledge (i.e. the right reply is understood) or left to determine it out extra randomly.

Discovering occasions is comparatively easy—we begin by wanting the place we all know we’ll discover music occasions, comparable to ticketing APIs, scraping venue web sites, or understanding the weekly or month-to-month schedules of small venues.

However what about occasions which might be promoted alone and with out context? A café poster or a Google end result? An API occasion that isn’t categorized? Is it music, theater, sports activities, or household?

For those who see “AC/DC versus Led Zeppelin,” you understand precisely what that’s — what sort of music, and doubtless what sort of venue, crowd, and vibe it entails. And in the event you see “Arsenal versus Manchester United,” you additionally know exactly what that’s. However pity the AI that should determine that out.

The problem is to collect sufficient occasions and bands and absolutely perceive them, together with what sorts of occasions are taking place and what sort of band is taking part in what—then use this data to coach a Machine Studying mannequin. Complicating issues is that music scenes range by metropolis and even style. Within the UK, tribute bands are in style; within the US, much less so. A mannequin skilled on New York Metropolis will in all probability be much less correct in connecting and categorizing bands in Manchester.

Lastly, the weird job you’ve by no means heard of: ‘Immediate Engineer’

As a lifelong programmer, the necessity to translate concepts, ideas, and necessities into pure human language to get the perfect outcomes out of an LLM like ChatGPT is most unnatural to me. I’m used to doing this in varied pc languages, however the reverse is odd. I just lately noticed an enchanting piece of AI artwork, which I can solely describe as an exquisite feathered orange flying hen lady. Solely in 2024 do these phrases even go collectively.

However how was this artwork created? An AI artist designed a immediate specifying precisely the sort and tone of picture needed. The ensuing artwork is fascinating and distinctive.

For extra software-like wants, that is the Immediate Engineer job. They provide you with a ChatGPT immediate that specifies not solely what is needed but in addition easy methods to get it and what tone to make use of. With LLMs, similar to the genie within the bottle, you’ll (in all probability) get what you ask for, and it could shock you.

As a primary step on this space, we began with text-to-SQL, that means we wanted to phrase a pc downside as a human language directive in order that a pc may “perceive” it in its language-oriented buildings. For our utilization, a immediate is likely to be:

“Discover occasions by wanting within the Occasion database desk by location, then wanting up the venue within the Venue desk. Pay particular consideration to the town and be certain to not confuse metropolis with band title as they’re typically the identical. It is vitally essential to return the soonest outcomes first. Return the ends in the type of a pleasant guidebook.”

If you consider it, formulating an issue in human language in order that a pc can perceive it’s a fairly ironic job. We’re at present engaged on methods to optimize our database for this chat utilization, together with taking a look at OpenSearch and vector databases.

As we discover this extra and typically hit irritating partitions with this unimaginable expertise, I attempt to do not forget that we’re in a progress section, and progress isn’t linear. Studying is messy, however the finish outcomes shall be value it.

I’m delighted by the probabilities that AI has as a great tool to enhance our lives and optimistic that we will use it to raise grassroots music.



Tags: Area4LabsgrassrootsMapmusicSceneUtilizing
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